Tuesday, March 17, 2009

Social Networks and Blogs - Full Steam Ahead

According to a new Nielson Online report, the internet users in the US and other countries worldwide are using social networks and blogs more than e-mail. (Search still holds the top spot for all online activity) Does this mean that the days of using email as a marketing tool are numbered? Is email going to the same graveyard where direct mail now lies?
You may be thinking that social network sites and blogs are just for fun or a trend. Research shows that the time spent on social networks and blogging sites is growing at over three times the rate of overall Internet growth.

If you would like to learn more, Nielson is hosting a webinar on March 25th, Riding the Wave of Social NetworkingInsights and Tactics for Publishers, Marketers and Agencies. Online analysts Alex Burmaster and Jon Gibs will be discussing the global phenomenon that social networking has become and its implications for business and marketing.

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